Archive for category: Blog

Gift cards are meant to be simple: someone buys 50, someone else spends 50. That simplicity breaks the moment a store sells across borders. A customer in the UK buys a gift card for 50 pounds, the recipient in the Eurozone opens it, and without a multi-currency layer the balance shows as a raw 50 in euros, which is not what was paid for. Multiply that across store credit, bulk coupons and refunds, and the coupon engine quietly becomes an accounting problem.

Smart Coupons by StoreApps is the most widely used gift-card and coupon extension for WooCommerce. It adds gift cards, store credit, bulk coupon generation, BOGO deals and auto-applied discounts on top of the native coupon system. What it controls is the credit and the discount. What it does not control, on its own, is the currency each of those values lives in. That is the seam where Aelia fits.

This guide walks through what Smart Coupons does, where it falls short on international stores, and how the Aelia Currency Switcher (plus Prices by Country where it applies) closes the gap.

What Smart Coupons does

Smart Coupons extends the WooCommerce coupon system into a full credit and promotions toolkit. A coupon is no longer just a discount code: it can be a gift card that a customer buys and sends, a store-credit balance issued as a refund, a bulk batch of unique codes for a campaign, or a discount that applies itself automatically at the cart. The result is a store that can run gift-card programmes, loyalty credit and large promotional campaigns without custom development.

It is built for stores that treat coupons and credit as a revenue channel: gift-card sellers, subscription businesses issuing credit, and retailers running frequent promotions. StoreApps has maintained Smart Coupons for over a decade, and added native support for the Aelia Currency Switcher in version 2022.09.02, released September 2022.

Pricing. Annual licence, sold from storeapps.org, with single-site and multi-site tiers. Review the current figures on their shop page before purchasing, so the numbers on this post do not date.

Latest version tested. Smart Coupons 2022.09.02 or later, against the Aelia Currency Switcher 4.x branch.

Key features

• Gift cards, sell a store-credit gift card that the buyer can send to a recipient, redeemable against any order.
• Store credit, issue account credit as a refund or reward and let customers spend it as a payment method.
• Bulk coupon generation, create thousands of unique coupon codes at once for a campaign or partner.
• BOGO deals, buy-one-get-one and buy-X-get-Y offers configured on the coupon itself.
• Auto-apply coupons, apply a discount automatically at the cart when conditions are met, no code to type.
• Coupon by URL, apply a coupon through a link for email and ad campaigns.
• Usage restrictions, limit coupons by product, category, role, usage count or per customer.

Where Smart Coupons falls short on international stores

The credit and discount system works in a single currency. A gift card is stored as a base-currency value, store-credit balances are recorded in the base currency, and fixed-amount coupons are entered in the base currency. Percentage discounts survive a currency change, but any absolute value does not.

That is fine for a single-country store. It breaks when a customer transacts in another currency. A gift card bought for 50 in the base currency is presented as a raw 50 in the customer’s currency, which is a different real-world amount, so the store either gives away margin or short-changes the recipient. Store-credit balances drift between what was earned and what can be spent. A bulk batch of fixed-amount codes applies the wrong discount to anyone shopping in another currency. The plugin does not, on its own, convert those values to the currency the customer is actually using.

This is the seam where Aelia fits. Smart Coupons owns the gift-card and credit engine. Aelia owns the international layer that keeps every balance and discount correct in each currency.

How Aelia fits with Smart Coupons

Compatibility status

Aelia Currency Switcher

The Currency Switcher is the layer that keeps a gift card, a store-credit balance and a fixed discount correct in the customer’s currency. Because StoreApps built native support from version 2022.09.02, the two plugins talk to each other directly: a gift card bought in GBP holds its value when the recipient shops in EUR, store credit converts to the active currency at checkout, and fixed-amount coupons apply the right amount rather than a raw number. The order is charged and recorded in the selected currency for your books. Two configuration paths are available: let the Currency Switcher convert values using a live exchange-rate feed (Open Exchange Rates, OFX, Turkish Central Bank), or set per-currency values where you want clean round amounts. Learn more about the Currency Switcher.

Aelia Prices by Country

The Currency Switcher converts the credit; Prices by Country sets the underlying price per region. If you sell gift cards as products at different prices per country, or discount against regional base prices, that is country logic rather than currency conversion. The intended pattern is that Prices by Country sets the regional price, the Currency Switcher converts and displays it, and Smart Coupons applies the credit or discount on top. Because Prices by Country writes to the product price, confirm on staging that a gift-card product or a discount resolves in the order you expect. Learn more about the Prices by Country.

Stack recommendation

Setup notes

Install in this order. The order matters because Aelia Foundation Classes (AFC) is the shared framework all premium Aelia plugins load against.

1. Install and activate the free Aelia Foundation Classes (AFC) plugin.
2. Install Aelia Currency Switcher. Configure the base currency before adding products or coupons.
3. Install Smart Coupons and make sure it is version 2022.09.02 or later, which carries the native Currency Switcher support.
4. (Optional) Install Aelia Prices by Country for regional base pricing, then re-check gift-card products and fixed-amount coupons on staging.

Two settings to watch. First, do not run a second multi-currency plugin alongside the Aelia Currency Switcher; a duplicate currency layer will convert a balance twice or fight the conversion at checkout. Second, before launch, buy a test gift card in one currency and redeem it in another on staging, to confirm the balance holds its real value across the switch.

What Aelia customers say

The Currency Switcher “automagically makes doing cross-border business seamless”.

Amie, femMED.  See more Aelia testimonials.

Gift cards across currencies: a worked example

Gift cards are where multi-currency matters most, because a card is a stored value that is bought at one moment and spent at another, often by two different people in two different countries. Picture a customer in the United Kingdom who buys a 50 gift card, and a recipient in Germany who redeems it a month later. Without a currency layer, the recipient sees a balance of 50 in euros, which is not what the buyer paid, so you either lose margin or leave the recipient short. With the Aelia Currency Switcher and a current version of Smart Coupons, the card holds its real value across that switch: the balance is converted so the euro amount the recipient can spend reflects the pounds that were actually paid. The same logic applies to partial redemptions, where a remaining balance needs to stay correct each time the card is used in a different currency.

Store credit and refunds in multiple currencies

Store credit raises the same question as gift cards, and it is easy to get wrong in a way that quietly costs you money. Credit is usually issued as a refund or a goodwill gesture, and it may be earned in one currency and spent in another. If the balance is treated as a raw number, a customer who was refunded 20 in your base currency could end up spending the equivalent of far more, or far less, when they redeem it in their own currency. With the currency layer in place, the credit balance converts with the active currency, so what the customer earned and what they can spend stay in agreement.

For a store that leans on gift cards and credit as a retention channel, this consistency is not a nice-to-have; it is the difference between a loyalty programme that builds trust and one that generates support tickets. Before you launch, issue a test card and a test credit balance in one currency and redeem each in another on staging, so you can confirm your exchange-rate or per-currency settings behave exactly as you expect.

FAQ

Does Smart Coupons work with multi-currency out of the box?

Yes, from version 2022.09.02 onward, which StoreApps released in September 2022 with native Aelia Currency Switcher support. Install the Currency Switcher and a current version of Smart Coupons, and gift cards, store credit and fixed-amount coupons are handled in the selected currency. On older Smart Coupons versions you would need to update first.

How do I offer coupons and discounts in WooCommerce across currencies?

Create your coupons in Smart Coupons as normal, in the base currency. With the Aelia Currency Switcher active, percentage discounts apply everywhere, and fixed-amount discounts are converted to the customer’s currency. For clean round numbers in each currency, set per-currency values in the Currency Switcher rather than relying on exchange-rate conversion.

What happens to a gift card bought in one currency and spent in another?

With the Currency Switcher active and Smart Coupons on a current version, the gift-card balance keeps its real value across the switch, so a card bought for 50 in one currency is worth the converted equivalent when redeemed in another, rather than a raw 50. Test this on staging before launch to confirm your exchange-rate or per-currency settings behave as you expect.

Can I set different prices per country for gift-card products?

Aelia Prices by Country can set a different base price per region for a gift-card product. Because it writes to the product price that Smart Coupons reads, confirm on staging that the gift-card value and the regional price resolve correctly before going live.

Get Smart Coupons and Aelia running together

For stores selling gift cards or running promotions internationally, the shortest path to balances and discounts that stay correct in every currency is the Aelia Currency Switcher running underneath a current version of Smart Coupons, with Prices by Country added where you set regional base prices. Currency Switcher licence (1 site, annual), £69.00 ex. VAT. Licence, updates and support. 14-day free trial. 30-day money-back guarantee. Diego personally answers tickets.

Compatibility tested against: WooCommerce 8.x, WordPress 6.x, PHP 7.4+, Aelia Currency Switcher 4.x, Aelia Foundation Classes (AFC) 2.4.9.230616+, Smart Coupons 2022.09.02+.
Last updated: 2026-07-13.
Source for compatibility notes: Aelia Currency Switcher, 3rd-party plugin compatibility. Native support maintained by StoreApps.

A cross-border store usually meets the shipping problem before it meets the currency problem. You set up a careful set of shipping rules, by weight, by zone, by cart total, and the table works perfectly for your home country. Then an order comes in from a customer in France, and the shipping line at checkout quotes a number in pounds, or worse, a converted figure that does not match the rate card you published. The customer hesitates, and a shipping quote that should have closed the sale becomes the reason the cart goes cold.

Advanced Shipping Rates, formerly Fish and Ships, by WP Centrics, is one of the most capable conditional-shipping engines for WooCommerce. It calculates a precise shipping cost for almost any product, combination or edge case. What it controls is the rule that produces the number. What it does not control, on its own, is the currency that number is shown and charged in. That is the seam where Aelia fits.

This guide walks through what Advanced Shipping Rates does, where it falls short on international stores, and how the Aelia Currency Switcher (plus Prices by Country and Tax Display by Country where they apply) closes the gap.

What Advanced Shipping Rates does

Advanced Shipping Rates is a conditional-shipping plugin built on top of WooCommerce. Where the WooCommerce core gives you flat rates and basic zones, this plugin lets you build a shipping cost out of rules: a condition decides whether a rule applies, and a calculation decides what it charges. The result is a shipping table that can model real-world carrier pricing, free-shipping thresholds, surcharges for awkward items, and per-region exceptions, all from one settings screen.

It is built for stores whose shipping cannot be expressed as a single flat number: merchants shipping mixed baskets of heavy and light goods, stores with free-shipping thresholds that change by region, sellers with handling fees on specific categories, and anyone who has outgrown the WooCommerce core shipping settings. WP Centrics has maintained the plugin for years, and added support for the Aelia Currency Switcher in June 2020.

Pricing. Sold direct from wp-centrics.com on an annual licence. At the time of writing, the Pro tiers are Starter (1 site), Business (up to 5 sites) and Agency (up to 25 sites), priced in euros, each with a year of updates and support and a 15-day money-back guarantee. Review the current figures on the WP Centrics shop page before purchasing, so the numbers on this post do not date.

Latest version tested. The current Advanced Shipping Rates (Fish and Ships) Pro branch, against the Aelia Currency Switcher 4.x branch.

Key features

• Conditional rules, 32 selectors including price, weight, volume, dimensions, product category, user role, location (postcode, city, region, country) and date or time, so a rule fires only when the conditions you set are met.
• Nested rule logic, unlimited AND, OR and nested combinations, so a single shipping method can express compound real-world conditions rather than one flat test.
• Range-based rate calculation, simple, composite and range pricing across weight, volume, quantity and dimensions, so the cost scales with the basket instead of sitting at a fixed number.
• Product grouping, charge per item, per SKU, per variation, per shipping class or grouped together, so multi-item carts are priced the way your carrier actually charges.
• Conditional fees and discounts, handling fees and percentage adjustments that apply only when a rule matches, for surcharges or promotional shipping.
• Special actions, method renaming, custom checkout messages, packing algorithms, rule-flow control and math expressions, so the shipping line reads and behaves the way you want at checkout.

Where Advanced Shipping Rates falls short on international stores

The plugin is a rule engine for shipping cost. It is not a currency engine. Every rate, threshold and fee you enter is stored against the WooCommerce base currency, because that is the only currency WooCommerce records a price in without a multi-currency layer. The rules themselves can read the customer’s country, which is one half of an international setup, but the figure they produce is still a base-currency number.

That is fine for a store selling in one currency. It starts to break the day a customer in a different currency zone reaches checkout. Without a multi-currency layer, the shipping cost is shown in your base currency, not theirs, so a Eurozone buyer sees a pound figure against a basket they have been browsing in euros. If a separate, conflicting currency tool is converting prices on the front end, the shipping number and the product numbers can fall out of step, and a free-shipping threshold set at one amount can trigger at the wrong basket value once converted. The plugin does not, on its own, decide which currency the buyer is charged in, and it does not record the order in that currency for your accounts.

This is the seam where Aelia fits. Advanced Shipping Rates owns the shipping rule. Aelia owns the international layer that sits underneath it.

How Aelia fits with Advanced Shipping Rates

Compatibility status

The integration here is maintained by WP Centrics, not by Aelia. WP Centrics added Currency Switcher support to their plugin and supports it on their end, so questions about the shipping rules themselves go to them. What follows is how the Aelia stack supplies the international layer underneath those rules.

Aelia Currency Switcher

The Currency Switcher is the layer that turns a base-currency shipping rule into a price the buyer actually pays in their own currency. With both plugins active, the shipping cost that Advanced Shipping Rates calculates is passed through the Currency Switcher and shown in the selected currency, the order is charged in that currency, and it is recorded in that currency for your books. Two configuration paths are available: let the Currency Switcher convert the base shipping cost using a live exchange-rate feed (Open Exchange Rates, OFX, Turkish Central Bank), or, using the bundled Shipping Pricing Add-on, set shipping charges per currency explicitly, so a £8 UK shipping rate can be sold as a clean €10 in the EU rather than an odd converted figure that moves with the daily rate. Learn more about the Currency Switcher.

Aelia Prices by Country

Advanced Shipping Rates can already read the buyer’s country and apply a region-specific rule. Prices by Country handles the other half of an international store: the product price itself, set per region rather than converted by rate. If your German customers pay €13 for a product and your Spanish customers pay €13.20, that is country logic, not currency logic, and the Currency Switcher alone will not produce it. The intended pattern is that Prices by Country sets the regional product price, the Currency Switcher converts and displays both product and shipping, and Advanced Shipping Rates supplies the shipping rule. Because Prices by Country writes to the product price, confirm on staging that your shipping thresholds (which often key off the cart total) still trigger at the value you expect once regional pricing is applied. Learn more about the Prices by Country.

Aelia Tax Display by Country

International shipping rarely stops at the shipping figure. The same cross-border order usually needs the right tax treatment too: gross prices to one country, net to another, with the shipping line taxed correctly in each. Tax Display by Country detects the buyer’s country by geolocation and switches the displayed prices between gross and net per the rules you configure, so the shipping cost and the products agree on whether tax is shown. It runs alongside Advanced Shipping Rates without touching the shipping rules themselves. Learn more about the Tax Display by Country.

Stack recommendation

Setup notes

Install in this order. The order matters because Aelia Foundation Classes (AFC) is the shared framework all premium Aelia plugins load against.

1. Install and activate the free Aelia Foundation Classes (AFC) plugin.
2. Install Aelia Currency Switcher. Configure the base currency before adding products or shipping rules. Decide between automatic exchange rates (Open Exchange Rates, OFX, Turkish Central Bank) and manual per-currency pricing.
3. Install Advanced Shipping Rates (Fish and Ships). Build your shipping rules and thresholds in the base currency, as normal.
4. (Optional) Enable the Currency Switcher’s Shipping Pricing Add-on if you want to set shipping charges per currency explicitly rather than convert them on the fly.
5. (Optional) Install Aelia Prices by Country for regional product pricing, then re-check any cart-total shipping thresholds on staging.
6. (Optional) Install Aelia Tax Display by Country and set tax-display rules per country.

Two settings to watch. First, do not run a second multi-currency or currency-conversion plugin alongside the Aelia Currency Switcher. A duplicate currency layer will convert the shipping cost twice, or fight the Currency Switcher at checkout, which is the most common cause of a wrong shipping figure. Second, if you use free-shipping or surcharge thresholds that key off the cart total, decide whether you want those thresholds converted by exchange rate or set as a clean fixed amount per currency, then test a basket in each currency to confirm the threshold fires where you expect.

What Aelia customers say

The Currency Switcher “auto converts from USD, AUD or whatever depending where you are located”.

Paul.  See more Aelia testimonials.

FAQ

Does Advanced Shipping Rates work with multi-currency out of the box?

It works with multi-currency through the Aelia Currency Switcher integration, which WP Centrics added to the plugin in June 2020 and maintains on their end. Install the Currency Switcher and Advanced Shipping Rates side by side, and the shipping cost the plugin calculates is shown and charged in the selected currency. Without a multi-currency layer, the plugin operates against the WooCommerce base currency only.

Do I need a free integration addon?

No. WP Centrics built Currency Switcher support into Advanced Shipping Rates, so no separate bridging addon is required. If you want to enter shipping charges per currency rather than convert them automatically, use the Currency Switcher’s own Shipping Pricing Add-on, which is bundled with the Currency Switcher.

What happens to my shipping rates when the customer changes currency?

The shipping cost is calculated by Advanced Shipping Rates in the base currency, then the Currency Switcher converts and displays it in the selected currency, and the order is charged and recorded in that currency. If you would rather control the exact shipping figure per currency instead of converting it, the Shipping Pricing Add-on lets you set a clean amount in each currency.

Can I set different shipping prices per country, not just converted prices?

Yes, in two ways. Advanced Shipping Rates can apply a country-specific shipping rule using its own location selectors, and the Currency Switcher’s Shipping Pricing Add-on lets you enter a fixed shipping charge per currency. For different product prices per country (not just shipping), Aelia Prices by Country handles the regional product price; because it writes to the product price, confirm your cart-total shipping thresholds still trigger correctly on staging.

What happens to tax on shipping when the country changes?

The currency swap does not change the tax treatment; the country does. Aelia Tax Display by Country detects the buyer’s country and switches displayed prices, including the shipping line, between gross and net per your rules, so the shipping figure and the products agree on whether tax is shown.

Get Advanced Shipping Rates and Aelia running together

For stores shipping internationally, the shortest path to shipping quotes that read correctly in every currency is the Aelia Currency Switcher running underneath Advanced Shipping Rates, with Prices by Country and Tax Display by Country added where regional pricing and cross-border tax display matter. Currency Switcher licence (1 site, annual), £69.00 ex. VAT. Licence, updates and support. 14-day free trial. 30-day money-back guarantee. Diego personally answers tickets.

Compatibility tested against: WooCommerce 8.x, WordPress 6.x, PHP 7.4+, Aelia Currency Switcher 4.x, Aelia Foundation Classes (AFC) 2.4.9.230616+, Advanced Shipping Rates (Fish and Ships) Pro current branch.
Last updated: 2026-06-24.
Source for compatibility notes: Aelia Currency Switcher, 3rd-party plugin compatibility. Integration maintained by WP Centrics.

Most WooCommerce B2B operators arrive at the same wall on the same day. A wholesale customer in Berlin emails to ask why your shop is quoting US dollars when their retail competitors round the corner are quoting euros. A second customer in Toronto asks the same question. A spreadsheet of wholesale prices in three currencies starts forming on the side of your desk. Before long, the question “I need different prices per country, not just converted prices” gets typed into Google, and you arrive on a page like this one.

Wholesale Suite by Rymera Web is the most mature B2B layer for WooCommerce. It lets a single store serve retail buyers and tiered wholesale customers from the same catalogue, with separate pricing, separate roles, separate tax treatment and a wholesale-only ordering surface. What it does not do, on its own, is run that catalogue in more than one currency. That is the seam where Aelia fits.

This guide walks through what Wholesale Suite does, where it falls short on international stores, and how the Aelia Currency Switcher (plus Prices by Country, Tax Display by Country, and PayPal Multi-Account where they apply) closes the gap.

What Wholesale Suite does

Wholesale Suite is a family of B2B plugins built on top of WooCommerce. The base plugin, Wholesale Prices, lets a store offer a separate price to one or more wholesale user roles. Customers tagged as wholesale see their tier’s price; everyone else sees the retail price. Wholesale Prices Premium adds tiered minimum-quantity discounts, per-customer pricing, per-role shipping and payment-method routing, and tax-exemption rules per role. Wholesale Order Form adds a bulk ordering grid that lets wholesale buyers add dozens of SKUs to a single cart in a few clicks. Wholesale Lead Capture plugs a wholesale-registration form into the front end and routes new sign-ups through an approval workflow.

Together, the suite is the closest thing the WooCommerce ecosystem has to a built-in B2B layer. Rymera Web (the team behind Wholesale Suite, Advanced Coupons and a long list of WooCommerce extensions) has been shipping it since 2014, and the integration with the Aelia Currency Switcher has been in place since October 2019.

Who it is for. B2B-only stores, hybrid B2B/B2C stores, and distributors who need tiered pricing per role rather than per individual customer. Typical revenue bands run from £5k per month for single-region wholesalers to £500k per month for multi-region distributors that serve dozens of buyer accounts.

Pricing. Annual licence model, sold direct from wholesalesuiteplugin.com. Single-site, multi-site and Premium bundle tiers. Current pricing is published on the Wholesale Suite shop page; review it before purchasing so the figure on this post does not date.

Latest version tested. Wholesale Suite Premium 2.x branch, against the Aelia Currency Switcher 4.x branch.

Key features

• Tiered wholesale roles, separate prices for any number of wholesale roles defined in WordPress, all sharing one product catalogue.
• Bulk order form, a wholesale-only grid view that lets buyers add many SKUs to one cart without going through individual product pages.
• Wholesale lead capture, a front-end registration form and approval queue that converts visitors into approved wholesale accounts.
• Minimum quantity rules, per product or per role, enforced at the cart and on the order form.
• Per-role tax exemption, switches whole user roles between tax-inclusive and tax-exclusive checkout, useful for VAT-registered B2B buyers.
• Per-role shipping and payment methods, lets wholesale buyers see a different shipping table and a different set of gateways from retail buyers.
• Per-customer pricing, overrides the role-tier price for individual accounts when a contract demands it.

Where Wholesale Suite falls short on international stores

Wholesale Suite treats the store as a single-currency operation. Roles and tiers are configured against the WooCommerce base currency. Per-customer overrides are entered in the base currency. The order form and the lead-capture flow assume one set of price labels per SKU.

That is fine for a wholesaler operating in one country. It starts to break the day a B2B buyer in a different currency zone logs in. The wholesale price shows in the customer’s local currency only if a multi-currency layer converts it; without one, the customer sees a number in a currency they do not buy in, and a percentage of those carts go cold. Worse, the tax-inclusive or tax-exclusive treatment can flip when the store base country differs from the buyer’s country, so a German VAT-registered buyer can see a UK gross price when they expected a net price. The plugin itself does not detect the buyer’s country, and it does not route the gateway to a regional PayPal account when the currency changes.

This is the seam where Aelia fits. Wholesale Suite owns the B2B catalogue. Aelia owns the international layer that sits underneath it.

How Aelia fits with Wholesale Suite

Compatibility status

Aelia Currency Switcher

The Currency Switcher is the layer Wholesale Suite leans on for every multi-currency request. Once installed, the suite’s wholesale prices, minimum-quantity tiers and per-customer overrides all run through the Currency Switcher’s pricing API, so a buyer who selects EUR sees the EUR wholesale price, completes checkout in EUR, and the order is recorded in EUR for the books. Two configuration paths are available: let the Currency Switcher convert the base wholesale price using a live exchange-rate feed (Open Exchange Rates, OFX, Turkish Central Bank), or set the wholesale price per product per currency explicitly, so a £10 UK wholesale price can be sold for €13 in the EU and $14 in the US without depending on the rate of the day. Learn more about the Currency Switcher.

Aelia Prices by Country

Wholesale Suite handles the role tier. Prices by Country is built to handle a regional override on top: if your German distributor pays €13, your Italian distributor pays €12.50, and your Spanish distributor pays €13.20, that pattern is country logic, not currency logic, and the Currency Switcher alone will not produce it. Prices by Country reads the buyer’s geolocation, looks up the regional zone you configured, and substitutes the regional price before the cart loads. The intended pattern is that the three run in series: Prices by Country selects the number for the country, the Currency Switcher converts and displays it, Wholesale Suite enforces the role tier and minimum-quantity rule. Because both Wholesale Suite and Prices by Country write to the product price, this combination has not been tested as a verified integration, so confirm on staging that the wholesale tier and the country override resolve in the order you expect. Learn more about the Prices by Country.

Aelia Tax Display by Country

B2B almost always means tax-exclusive prices to VAT-registered buyers and tax-inclusive prices to everyone else, depending on country. Wholesale Suite Premium’s per-role tax-exemption rule covers the role half of that decision. Tax Display by Country covers the country half: it detects the buyer’s country by geolocation and switches the displayed price between gross and net per the rules you configure. The combination keeps the wholesale role and the buyer’s country in agreement, so a VAT-registered French buyer sees the same net price you quoted in the lead-capture email and the cart does not re-add tax on them at checkout. Learn more about the Tax Display by Country.

Aelia PayPal Standard Multi-Account Gateway

If wholesale buyers pay in more than one currency, settling all those payments into one PayPal account loses money to FX conversion, twice (once on PayPal’s spread, once on the bank’s). PayPal Multi-Account replaces the standard WooCommerce PayPal gateway, watches the order’s currency, and routes the payment to the matching PayPal account, so a EUR wholesale order settles into your EUR PayPal balance and a USD order settles into your USD one. It is a small plugin (£39.00 ex. VAT, single-site annual) that pays for itself fast on a wholesale operator’s volume. Learn more about the PayPal Multi-Account.

Stack recommendation

Setup notes

Install in this order. The order matters because Aelia Foundation Classes (AFC) is the shared framework all premium Aelia plugins load against.

1. Install and activate the free Aelia Foundation Classes (AFC) plugin.
2. Install Aelia Currency Switcher. Configure the base currency before adding products. Decide between automatic exchange rates (Open Exchange Rates, OFX, Turkish Central Bank) or manual per-product pricing per currency.
3. Install Wholesale Suite (base + Premium). Define wholesale roles and base-currency wholesale prices. Confirm the per-role tax-exemption setting matches the buyer profile you expect.
4. (Optional) Install Aelia Prices by Country. Configure regional zones, then assign per-region wholesale prices to the products that need country overrides.
5. (Optional) Install Aelia Tax Display by Country. Set tax-display rules per country, in agreement with the Wholesale Suite per-role tax-exemption rule.
6. (Optional) Install Aelia PayPal Multi-Account. Add the PayPal account details for each currency.

Two settings to watch. First, do not enable a second multi-currency plugin alongside the Aelia Currency Switcher. Wholesale Suite does not need one, and a duplicate currency layer will convert prices twice or fight the conversion at checkout. Second, the Wholesale Suite per-customer override is entered in the base currency. The Currency Switcher converts it on display, the override does not need to be re-entered per currency unless you specifically want a fixed price in that currency.

For tier-level pricing in each currency (rather than converted-on-the-fly pricing), use the Currency Switcher’s per-product pricing fields directly on the product page. That gives the wholesale tier a hard-coded number per currency, ignoring the live rate.

What Aelia customers say

Aelia “saved me thousands in custom development costs” and the team replied with a “response within 10 minutes at 11pm”.

Cian, Swallows & Daggers.  See more Aelia testimonials.

FAQ

Does Wholesale Suite work with multi-currency out of the box?

It works with multi-currency through the Aelia Currency Switcher integration, which the Wholesale Suite authors (Rymera Web) added in October 2019 and maintain on their end. Without the Currency Switcher (or another multi-currency plugin), Wholesale Suite operates against the WooCommerce base currency only.

Do I need a free integration addon?

No. The integration is built into Wholesale Suite by Rymera Web. Install the Aelia Currency Switcher and Wholesale Suite side by side, and the wholesale prices, tier rules and per-customer overrides run through the Currency Switcher’s pricing API automatically.

What happens to taxes when the currency changes?

The currency swap by itself does not change the tax treatment. The country swap does. Wholesale Suite Premium’s per-role tax-exemption setting handles the role-level decision (B2B buyer with a valid VAT number, retail buyer without). Aelia Tax Display by Country handles the country-level decision (display gross to one country, net to another). Run them together so the role and the country agree on what number the buyer sees.

Can I set different prices per country, not just converted prices?

Aelia Prices by Country is built for exactly this: Wholesale Suite sets the wholesale tier price per role, and Prices by Country adds a country-specific override on top, so your German distributor can pay €13, your Italian distributor €12.50, and your Spanish distributor €13.20. Because both plugins write to the product price, this pairing has not been tested as a verified integration, so confirm the tier and the override resolve correctly on a staging site before going live.

Will this protect me from fake wholesale registrations or fraud orders?

Wholesale Suite’s lead-capture flow is gated by manual approval, which already filters most of the noise. If your retail surface is being targeted by card-testing bots in parallel, the Aelia Blacklister blocks orders by name, email, phone, address, IP, country, regex or wildcard at the WooCommerce layer, before the order row is created. That is a separate problem from B2B pricing, and Wholesale Suite is not the right place to solve it.

Get Wholesale Suite and Aelia running together

For B2B operators selling internationally, the shortest path to a quietly competent multi-currency wholesale catalogue is the Aelia Currency Switcher running underneath Wholesale Suite Premium, with Prices by Country and Tax Display by Country layered on for the regional refinements. Premium licence (1 site, annual), £69.00 ex. VAT. Licence, updates and support. 14-day free trial. 30-day money-back guarantee. Diego personally answers tickets.

Compatibility tested against: WooCommerce 8.x, WordPress 6.x, PHP 7.4+, Aelia Currency Switcher 4.x, Aelia Foundation Classes (AFC) 2.4.9.230616+, Wholesale Suite Premium 2.x. Last updated: 2026-06-12. Source for compatibility notes: Aelia Currency Switcher, 3rd-party plugin compatibility.